Word for the Day: Webcare

  • SumoMe

Rather than women or Internet-savvy youths, older men are the most likely demographic group to complain online.

“Webcare” is the translation of a Dutch word that means “using social media to do customer support.”

Graphic from Olga ter Voert from TNS NIPO showing where people post reviews, by motivation.

Graphic from Olga ter Voert from TNS NIPO showing where people post reviews, by motivation.


Click on the image to go to the original post.

Loading Facebook Comments ...

Leave a Reply

%d bloggers like this: